Protecting your creations: design rights or copyright?
Creators work across many fields from designing industrial products to clothes, homewares, shoes and handicrafts. Creators also develop music, films, podcasts, software and more. So how do you protect your creations and stop others from copying them?
How to avoid problems when borrowing money from family and friends
For many business owners wanting to start or grow a business, family and friends are the first port of call for funding. They are usually less demanding than banks, easier to access and more likely to support your ‘great’ business ideas. But there is a down-side. Start-up businesses are generally high risk and may take […]
What exactly is a social enterprise?
There are lots of social enterprises in Australia – over 20,000 and they employ over 300,000 people. But what actually is a social enterprise. Its not the same as a charity which is regulated by the Australian Charities and Not-for-profits Commission (ACNC) . So what is it?
Crowd funding? How to choose the right platform
Crowd funding can be a useful way to raise funds to develop or launch a new product. But there are many different types of crowd funders – so it is important to choose the one that is appropriate for the type of activity they you propose to undertake.
There are four basic types of crowd funders: rewards-based, peer to peer lending, donations and equity. So how do you decide which is the appropriate crowd funding platform for you. Our five questions can help you decide.
Do you “know” your market, or are you guessing?
Don’t underestimate the value of market research. It can save you time and money if you do it BEFORE you develop and launch your product. Don’t make the mistake of finding out TOO LATE that there isn’t a market for your product or service..
How Do I Know If My Business Idea is Original?
Whether you have a great idea for a new product or service, one of the first things you must do is find out if your idea is original – and if not, come up with a compelling reason as to why your approach is better – and then decide if your idea has commercial viability. […]
